Natalie Raimondi
LinkedIn
Natalie Raimondi is a senior product designer at Meta who has spent a decade making things that are useful and beloved for remarkably different reasons. They all have one thing in common: they help people make a decision they were already trying to make.
Maybe you were cleaning out your garage and selling your old junk to fund a new purchase. When you were locked inside during COVID, you wanted to know how the virus was spreading in your own community. Perhaps you wanted a trustworthy news source that also offered some of the best games and recipes on the internet to take the edge off. Or, if you’re a European car enthusiast, you wanted to build your dream BMW before having to deal with the car dealership guy. She helped with all of that. To be fair, she cannot drive and does not have a license.
This did not stop her from earning a Webby honoree for the car thing. Her work has been honored by the Webby Awards and the Pulitzer Prize, and covered by TechCrunch, Nasdaq, The New York Times, Business Insider, and WWD.
2020Senior Product Designer, The New York TimesData visualization, login and registration
Covid-19
Data Tracker
When The New York Times decided to offer its essential COVID-19 coverage to everyone, regardless of subscription, the login and registration strategy was designed to make that possible. The goal was to keep critical public health information open and easy to reach while still giving readers a clear reason to register. The work also supported the tracker’s complex data visualizations, in close collaboration with newsroom editors, data journalists, and developers, turning fast-moving, high-stakes data into something readers could understand at a glance. The tracker was recognized with the 2021 Pulitzer Prize for Public Service and the Philip Meyer Journalism Award for excellence in data-driven reporting. It was also cited by countless hospitals, universities and The National Library of Medicine.
At night, Natalie is a painter who has shown her work in Los Angeles and Brussels, with New York coming up. Despite the swampy bog of living at the intersection of art and technology, she recently realized that shipping diffs with Claude is so much like painting that it has changed how she sees her day job: make a mark, look at it, respond to it.
Her third job is her two-year-old Scottish Terrier, Dante. Yes, after the writer.
Divine Comedy is her favorite book because, after all:
A sin is just love poured in the wrong direction.
Let’s work together.